This Mermaid Princess Beach Towel measures 28 x 55 inches (70 x 140 cm) and is crafted from 100% cotton velour. The towel features a vibrant pink and green design, perfect for adding a touch of whimsy to your beach or poolside experience. With each wash, the towel becomes thicker, softer, and more absorbent, enhancing its comfort and functionality. To maintain its quality, always dry yourself using the back of the towel, as the front with the printed image has a cut loop finish that reduces absorbency. For optimal results, wash in cold water separately for the first time, and avoid using fabric softeners or bleach, as these can diminish the towelβs absorbency and damage the fabric. The velour finish provides a soft, shiny surface, making it a delightful addition to your beach accessories.